The hospitality industry is now more competitive than ever before, as guests have access to multiple reviews and recommendations before making a decision. Therefore to ensure that your customers have the best experience, it is important to do everything you can to make them feel welcome and engaged throughout their visit.

Digital LED screens can be a part of the solution to ensuring that your guests have a first class experience. Here’s a look at some of the ways they are contributing to the hospitality sector.

Personalised experiences

Digital screens can be used to display personalised welcome messages to your guests, so that even if a receptionist or member of the waiting staff is not immediately available, they will feel engaged from the minute they walk through the door. They say that first impressions count, so make sure that they are memorable.

Dynamic information delivery

Hospitality venues often need to communicate information to guests, such as menus, scheduled events, visitor attractions, or promotions. Digital screens can be instantly updated from a central interface to provide the most accurate and up to date information. 

This saves on the costs of producing and installing static displays and is time efficient. It also means that your guests will always have the right information at the right time.

Navigating larger venues

Larger hotels and conference venues can feel like an overwhelming maze of corridors and staircases to a newcomer. Help guests instantly feel comfortable in a new environment with easy to read digital wayfinding signs. 

Raising brand awareness

Display screens are an ideal way to provide ambient advertising that can enhance the brand identity and showcase the stories and faces behind the corporate logo. This helps to create an emotional connection with guests, building a sense of trust and customer loyalty